A gathering of some of the most influential figures in the fashion industry were on hand to witness the first scheduled event showcase from luxury British tailor, Lutwyche on Saturday evening as part of London Collections: Men A/W 2015.
The showcase, held at the fittingly named Ice Tank venue in Covent Garden, featured a static presentation of the stunning new Autumn/Winter Collection motivated by an effortless but luxury style befitting both the New York city auction houses and country retreats with a range of stunning full length belted overcoats, layered knits under checked tailored blazers and beautiful evening-wear.
The evening was interrupted with the unveiling of a stylish exclusive brand film that was narrated live by the charismatic actor-turned-model David Gant, decked out in full evening Lutwyche attire. The poetic piece depicting the intricate detailing and heritage of the luxury menswear label delivered in true subtle theatrical style.
“Being part of the London Collections: Men event is very special and important for us as a brand and we wanted to deliver a showcase that mixed our heritage and British style with modernity,” said Owner and Creative Director, Tony Lutwyche.
“It is also important for influencers to be immersed into our world, to interact with us and to get a true sense of what our character is. I think the showcase delivered on that,” he added.
Featuring carefully considered fine tailoring, Lutwyche encompasses true artisan techniques honed for today’s gentleman with an unrivalled attention to structure and fine detailing.
The Lutwyche workshop, based in Cheshire, refines this quality combining it with a sophisticated and innovative styling that defines the future of elegant tailoring.
Lutwyche (15 Clifford Street, Mayfair, London, W1S 4JZ)