EMERGING AND CONTEMPORARY POP-UPS ARRIVE IN ST JAMES’S THIS AUTUMN
This Autumn St James’s welcomes emerging unique and contemporary brands with pop-ups from MR PORTER, Norwegian Rain and Grenson, enhancing the area’s reputation as a destination for quality and eclectic retail.
St James’s holds iconic status as one of the spiritual homes of craft, specifically in the area of classic and enduring menswear. Marrying this with modern day services such Grenson: Lab made-to-order and MR PORTER’S online next day delivery, St James’s offers a new wave of retail to complement existing and established brands.
This month MR PORTER, the award winning online destination for men’s style, along with Marv and Twentieth Century Fox opened the world’s first Kingsman shop to celebrate the second Kingsman “costume to collection” line and mark the release of Kingsman: The Golden Circle. Housed next to the 300-year-old wine merchant Berry Bros & Rudd in the heart of St James’s, customers will be able to enter an authentic Kingsman location, shop from a dedicated accessories collection as well as try on ready-to- wear – such as the renowned double breasted suits worn by the Kingsman.Toby Bateman, MR PORTER Managing Director says “We are thrilled to be opening our first ever transactional shop with Kingsman, to celebrate our ongoing partnership and to mark the September release of Kingsman: The Golden Circle. The costume to collection range remains one of the most unique and pioneering unions of fashion and film, and this shop is just another innovative milestone for the partnership, and for MR PORTER as a whole.”
Y. & Sons Kimono Purveyors
Japanese men’s kimono purveyors Y. & Sons launched its first pop-up in the UK by taking up residency at 193 Piccadilly, St James’s London at T- Michael & Norwegian Rain’s London flagship for one month. Part of the Kimono Yamato company, Y. & Sons’ approach to tailoring blends traditional with contemporary using age-old approaches to craftsmanship. Y. & Sons deliver a tailored edit of their fine men’s kimonos to London showcasing their exquisite quality and attention to detail – bringing the kimono back to a relevant and appealing garment for all ages and all occasions.
Grenson started life as a British shoe factory in 1866 in Rushden, Northamptonshire. Today they have four shops in London, one in New York and this week are set to open their Jermyn Street pop-up in St James’s, London.
The Grenson Jermyn Street Pop-Up will feature all of the Grenson ranges and services including the Archive and Triple welts, Grenson:Lab and a fully bespoke by appointment only service. Grenson:Lab will be available on a ‘drop in’ basis, customers can choose a shoe to be made in their choice of leathers, colours and soles.
The factory holts general production to put each individual Grenson:Lab order through the process and starts at £400. The Grenson shoes are beautifully handcrafted and are an essential autumnal statement for any discerning gentlemen.Tim Little, Creative Director and Owner says “We have wanted to have a store on Jermyn Street for a long time because in many ways Jermyn Street is the Saville Row for shoes and we have always felt that Grenson belonged there. I don’t know for sure but it’s almost certain that our founder, William Green would have walked up and down the street in the 1800’s presenting his shoes to the retailers of the time.”
Kingsman: 11 Savile Row, Mayfair, London W1S 3PG